Partner Programs

Pay per lead, or ROI-based. Here's the difference.

N-Roll runs two partner programs. They're priced differently, they suit different providers, and both are by application. This page explains how each works so you can apply for the right one.

Pay per lead

Listing Partner

ROI-based

Growth Partner

Pricing model
Listing PartnerPay per lead. A set rate per verified enquiry, invoiced monthly.
Growth PartnerROI-based. Your media budget is set against a cost-per-student target, and we're accountable to it.
Where leads come from
Listing PartnerGet Course marketplace, our 300K student email list, and our social audiences.
Growth PartnerManaged paid campaigns on Google and Meta, plus the marketplace and email list.
Volume
Listing PartnerFollows student demand in your course category. You don't set it.
Growth PartnerSet by your media budget and cost-per-student target. You scale it.
Minimum spend
Listing PartnerNone.
Growth Partner$10K a month in media.
What you control
Listing PartnerYour listing. We handle the rest.
Growth PartnerBudget, targets, course mix and creative direction, reviewed fortnightly.
How we measure it
Listing PartnerVerified enquiries delivered.
Growth PartnerCost per student and return on investment, from your CRM data.
What you need
Listing PartnerCourses students search for, and someone to follow up enquiries.
Growth PartnerA sales team, a CRM we can connect to, and $10K+ a month in media.
Best fit
Listing PartnerA baseline of enquiries without running campaigns.
Growth PartnerScaling enrolments on what's proven to convert.
How to start
Listing PartnerApplication, review, approval, offer document.
Growth PartnerApplication, review, approval, offer document.

Rates and fees for each program are set out in the offer document after approval.

Listing Partner

Pay per lead, no minimum

In 2013 we built Get Course, an education marketplace where students across Australia and New Zealand search for courses. It has a 300K student email list, 98K Facebook followers and 14K on Instagram. Listing Partners have their courses listed there and promoted across those channels.

When a student enquires about one of your courses, we verify the enquiry and deliver it to your CRM in real time. You pay a set rate per verified lead, invoiced monthly. Fake and duplicate enquiries within the same month aren't billed.

The trade-off is control. You don't set the volume; student demand in your course category does. Some categories produce a steady flow, others are seasonal. That's why there's no minimum: you pay for what arrives.

What's involved

Your courses listed on Get Course and maintained by our team
Promotion across the marketplace, the student email list and social audiences
Enquiry verification and duplicate filtering
Real-time delivery to your CRM or inbox
Monthly report on enquiries delivered by course

What we look for

Courses in categories students search for, a price point the enquiries can support, and someone on your side who follows up within the day. Approval depends on all three.

Growth Partner

ROI-based, from $10K a month in media

Growth Partners hand us their paid acquisition. We run campaigns across Google, Meta and the marketplace, connect to your CRM, and optimise on cost per student rather than cost per lead. The marketplace listing is included.

Because we can see which enquiries enrol, budget moves toward the courses, audiences and creative that produce students. You get a fortnightly review and a monthly report on cost per student and return on investment.

The $10K floor exists for a reason. At that level of media a campaign produces enough enrolments each month to learn from. Below it the enrolment data is too thin to optimise against, so we'd be optimising on cost per lead, which is what the Listing program already does with no minimum.

What's involved

Paid campaigns on Google and Meta, built and managed by our team
Get Course listing and promotion to the student email list
CRM connection so every lead and enrolment is visible to both sides
Budget optimised on cost per student, not cost per lead
Fortnightly reviews, monthly ROI reporting, a direct line to the team

What we look for

A sales team that works the leads, a CRM we can connect to, a course price that supports paid acquisition, and $10K or more a month in media. Approval depends on all four.

Which Program Is Yours

Four situations, four answers

You want enquiries without managing campaigns

Listing Partner

You're testing student demand for a new course

Listing Partner first

Marketplace volume has plateaued and you want to scale

Growth Partner

You have a sales team, a CRM, and $10K+ a month in media

Growth Partner

From one program to the other

Partners often start on Listing and move to Growth once the enquiries prove their course mix converts. One partner ran pay per lead for years. When growth plateaued, they moved to the ROI-based program. In the first quarter, enrolments rose 170%, cost per student dropped 20%, and revenue doubled.

How It Works

From application to kickoff

01

Apply

One form for both programs. Your courses, price point, sales team and media budget. Five minutes.

02

Review

We assess whether your course mix, price point and sales capacity can produce a return in either program. Two business days.

03

Approval

You get a program recommendation, or a straight answer if it isn't a fit.

04

Offer document

Pricing, terms and the onboarding plan for your program. Once signed, kickoff is scheduled.

Apply now

Not sure which program? Apply anyway and say so. We'll recommend one.

Partner Results

Long-term partners, in their words

Definitely A Game-Changer

Our enrolments were stuck for a while. N-Roll stepped in with a custom plan, and got things back on track. They made the whole process feel effortless.

Marcus Sellen

Marcus Sellen

Hader Institute of Education

Partners Since 2019

N-Roll/Get Course has made it a breeze since 2019. They handle everything smoothly and always deliver awesome results.

Andrew Oldmeadow

Andrew Oldmeadow

Courses Education

Partners Since 2020

Since partnering with N-Roll in 2020, they've been incredibly flexible and always ready to tackle any challenges we face in the beauty industry.

Jessica Buff

Jessica Buff

Bela Beauty College

Which program fits your numbers?

Tell us about your courses, price point, sales team and budget. We'll review it within two business days and recommend the right program, or tell you if it isn't a fit.

Apply now